Gif with animation for detecting biases and vague language in a vacancy text with our software

Hi, we are CorTexter

Inclusive writing software for recruiters and hiring managers

News

BNR News Radio

19 November 2021

Every Friday, it is time for young businesses to put themselves on the map. They do so by making a pitch and answering questions. Today, it's Miguel van Bodegom's turn to present CorTexter. The company makes software that cleans up your job vacancy text from unconscious biases, so you can hire more diverse people.

Read original message

Recruitment Tech

7 October
Recruitment Tech Monthly October: Investment in CorTexter & Equalture most inclusive
Read original message
--- PRESS RELEASE ---
HRTech startup brings more inclusive recruitment closer with SpaceX approach
Rotterdam, 14 January 2021
HR is talking a lot about a diverse and inclusive labour market and recognises the crucial role of recruitment in this, but the question of how to achieve this has not been answered yet. HRTech startup CorTexter, with its no-nonsense Rotterdam approach, has created software that helps recruiters achieve inclusivity without the need for different processes or skills. Their first product will be launched in February.

That product is a job vacancy tool that supports recruiters in collecting information, writing the vacancy and publishing it. The software independently adds information, checks for improvement possibilities and makes text suggestions. In February the company launches the test version. Founder Miguel van Bodegom is already certain about the outcome of the test: "To get this far, a paradigm shift was needed in our thinking about technology and recruitment. We will show users that our approach works for them, while they remain in control."


The idea for the company arose from the amazement that people working well together would be able to land rockets vertically after launch for reuse, thus reducing the price of launches by 80%. An innovation that has turned space travel on its head. Actually, these people have also worked together with computers equipped with artificial intelligence. If SpaceX can achieve this kind of performance with this mix of people and computers, what can this mix do for recruitment? With a heavy dose of the latest technology the company set to work. Van Bodegom stresses, "Don't forget that artificial intelligence only gets really smart when there's a lot of industry knowledge available to make something that solves recognizable problems of recruiters." Diversity and inclusiveness, according to the company, are achieved by the recruiter becoming more data driven because data and artificial intelligence allow for a more objective look at jobs and candidates. Selection choices are then based more on facts and arguments and prejudice and randomness are eliminated. "The advantage is also that recruiters can better motivate their (internal) customers why they make certain choices."


With the recent appointment of Jacqueline de Boom as director of marketing and sales, they are also actively working on diversity in their own management team. "Co-founder Erik Tromp and myself have combined over 20 years of experience in the employment industry with both having a different educational background. With Jacqueline in the team the experience is more than doubled. Moreover, with her knowledge, experience and personality she covers some of our blind spots." Van Bodegom indicates that also with this team expansion the comparison with SpaceX can be made: "SpaceX has a very diverse team and that is not for nothing. According to an American study, more diversity leads to better decision making in no less than 87% of cases. So for us it's not about individual smarts, but about collective smarts to achieve our goals." De Boom himself says about the new partnership, "I have an enormous passion for entrepreneurship and startups. I would like to be part of the innovation and growth of CorTexter and get a lot of energy from the innovative recruitment solutions that we will bring to the market together from January."

miguel@cortexter.com
+31 (0)10 333 0473

Get the best insights and latest news

The latest news and tips in your mailbox every month

Media Kit